Launched in March 2013, 361° Research Solutions is a Full Service Market Research agency located in Athens
Our goal is to exceed expectations of every client by offering outstanding customer service, tailor made solutions, increased flexibility and greater value. Our Team focuses on fulfilling the business requirements within budget restraints and time schedules. We are here to share with you our knowledge, expertise and passion for insights!
361° Research Solutions is an ESOMAR member and strictly adheres to the official regulations of Market, Opinion, Social Research Practice as they have been set by ESOMAR (International Chamber of Commerce / European Society for opinion and Market Research)
Clients evaluate us
Communication
90%
Methodologies
93%
Research Design
95%
Presentation
92%
Recommendation
91%
Overall satisfaction
92%
84642h
This is the total of hours that we have spent in design and conduction of surveys
392Works
Finished by threesixtyone
276Fans
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We our Clients
We listen carefully to their needs, share their concerns, work together to offer them "value for money" solutions.
WE ARE...
open
to learn, we are never driving blind
driven
by an inherent, never ending curiosity about human nature
pleasant
team with a friendly attitude
experienced
in local and international market analyses
passionate
as we persevere to discover the covert and uncover the overt
focused
in answering your questions or on the details that matter
proficient
in business and strategic thinking
eager
to work with you
We love blending creativity and simplicity into our products.
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Our values
Performance
Creating and enhancing value for all our stakeholders (customers, employees and the communities we serve). Proactively seeking and implementing opportunities that drive and sustain increased levels of organizational performance and growth, in a cost-effective and efficient way.
Customer Service
Passion in knowing and understanding our customers and responding to their needs, with the objective of ensuring total customer satisfaction and loyalty because we believe that our customers are our reason for being.
Team Work
Harmonious collaboration, synergy and motivation among our people at all levels and across all activities. We move with a greater purpose and we share responsibility for 361°.
Integrity / Transparency
Fully living up to all our responsibilities and obligations, behaving at all times in accordance with ethical, industry and corporate governance standards.
MEET THE TEAM
Antonis Perakis
Managing Director - Founder
Antonis has more than 20 years of experience in Market Research, holding managerial positions in multinational and local agencies in Greece. In 2013, Antonis entered the entrepreneurship world, launching 361° Research Solutions, with a vision to challenge conventional thinking in research and offer a 361° view in research design and deliverables. Antonis is a hands-on member of 361° team, actively engaged in every project, fostering innovation and open thinking.
Elena Giannakopoulou
Head of Quantitative Research
Elena has 16 years of experience in Market Research, having worked in high level positions in quantitative research for both local and international agencies. She has strong experience in the management of multinational projects across market sectors. Elena shared the vision of 361° approach in research, joining 361° team from the very beginning, in 2013; ever since she has contributed to the ongoing development of 361° toolkit. Elena holds the position of Head of Quantitative Research, being responsible for key account management, strategic consultation and maximization of research value for clients.
Katia Angelidou
Innovation and Insights Consultant
Katia has 8 years of experience in social and commercial research including a variety of sectors, with a special focus on the healthcare sector. She has a genuine passion for unveiling human emotion, for boosting creativity and innovation to best meet client needs. Katia joined 361° team in 2020 as Innovation and Insights Consultant; she is responsible for uncovering deep insights, and supporting clients in developing successful marketing strategies, through innovative research methodologies.
Valia Tze
New Business Development Manager
Valia's experience in sales, client service and account management in various industries, as well as her strong media background, contribute to understand customer needs and provide the value of 361° services. Valia holds a BA in Communication and a BA in Psychology from University of Indianapolis, as well as a Professional Diploma in Digital Marketing from ALBA Graduate Business School.
Maria Koukousi
Head of Operations & Statistical Analysis
Maria has 12 years of experience in Market Research and an MA in Statistics. She has worked in various agencies in Greece, in Data Production, Field and Statistical Analysis Deparments, gaining a holistic understanding of research project management. She joined 361° team in 2013, as a Senior Statistical Analyst and currently holds the position of Head of Operations and Statistical Analysis; Maria is responsible for the qualitative and timely execution of projects, undertaking the most advanced statistical analyses, like Conjoint, TURFF & Cluster Analysis.
Katerina Koukouvinou
Statistical Analyst
Katerina, holds a BA in Statistics from Athens University of Economics and Business (AUEB). She joined 361° team in 2019 as a Statistical Analyst. What intrigues her the most is transforming raw data into information and information into insights. Katerina supports the Statistical Analysis Team in all steps of the research design, set up and analysis process.
Marilena Antonini
Research Coordinator
Marilena holds a BSc degree in Social Sciences from University of Peloponnese. She is currently conducting her MSc in Healthcare Management. She has a passion for lifelong learning and a special interest in Humanities and Behavioral Sciences. She has worked as a researcher prior to joining 361° team in 2021 as Research Coordinator. Marilena currently supports Operations Team in day to day project execution and receives her training as qualitative moderator.
You can trust us. We are an experienced Team.
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Our Process is simple
"Listen" to client’s needs, identify the key issues and set clearly defined
research
objectives.
Brief from client
Understand influencing factors, the industry, the brand and the available
budget and
decide on the best alternative research approach answering to specific
client
needs.
Research Design
Fieldwork and data collection is done following the highest quality standards
in all
stages and procedures.
Conduct Survey
Utilize the statistical models that add maximum value to our data
analysis.
Data Analysis
We prepare client’s report focused on the key objectives, presenting results
in a
clear and coherent way.
Presentation
We are not hesitant to recommend solutions, pinpoint potential threats or
highlight
opportunities that arise from our data analysis, as well as our previous
experience
and background knowledge.